OKKY
OCTAVIAN
Creative Director, Content Creator & Graphic Designer
I help brands build stronger visual communication, campaign systems, content strategies, and digital presence through creative direction, design, storytelling, and digital execution.
About Okky
Okky Octavian is a Graphic Designer, Content Creator, Brand Manager, and Creative Director with approximately 5 years of experience in the creative industry, fashion streetwear brands, digital agencies, startups, and digital marketing. Experienced in handling visual identity, social media content, marketplace appearance, brand campaigns, website content, digital ads, video campaigns, and AI creative production.
Creative Direction
Helping brands build visual direction, campaign concepts, key messages, and consistent perception.
Graphic Design & Visual Identity
Creating visual designs for social media, campaigns, logos, packaging, merchandise, and brand communication.
Content & Social Media
Managing Instagram, TikTok, YouTube content, captions, content plans, and visual storytelling.
Digital Marketing
Managing Meta Ads, ad content, ad strategy, SEO, SEM, and campaign performance.
Marketplace & Website Management
Managing Shopee, Tokopedia, Lazada, web store appearance, product visuals, and copywriting.
AI Creative Production
Creating visual concepts, prompt plans, storytelling, key visuals, and AI-generated creative assets.
My Experience
Graphic Designer & Content Creator
PT. Kenalsapa Indonesia — Startup Digital
Responsible for creating visual designs, digital content, and visual communication needs for the digital platform.
Brand Designer & Creative Director
PT. Two Nations Together — Branding Company & Digital Agency
Developed brand visual concepts, campaign direction, identity design, and creative needs for various clients.
Brand Manager & Creative Director
GVFI Indonesia — Brand Fashion Streetwear
Managed brand development, social media, campaigns, marketplace, website, visual content, product appearance, and brand awareness across Instagram, TikTok, YouTube, Shopee, Tokopedia, Lazada, TikTok Shop, and the official website.
Graphic Designer & Digital Marketing
PT. Lintas Cakra Cipta
Handled graphic design, digital marketing, campaign content, ad materials, and digital communication needs for the company.
Universitas Komputer Indonesia
Communication Science — Public Relations
2015 – 2019 | GPA 3.30
Digital Marketing Course
Transisi Bisnis
Social Media Marketing, Display Ads, Funneling Strategy, SEO Optimization, Meta Ads, Instagram Ads, TikTok Ads, and Marketplace Ads.
Personal Skills
Tools & Platforms
Selected Works
GVFI Indonesia
Brand management, social media growth, marketplace performance, YouTube content, campaign direction, and brand awareness for fashion streetwear brand.
Marketplace Management
Managing Shopee, Tokopedia, Lazada, marketplace appearance, product display, copywriting, and promo visual.
Web Store Management
Website development, website content management, product appearance, web copywriting, and e-commerce flow.
Digital Marketing
Meta Ads setting, ads content, ads plan, strategy, SEO optimization, and SEM.
Revlon Campaign
Campaign visual direction, creative concept, visual communication, and content adaptation.
Social Media Content
Content design for various brands and industries with visual approach, copywriting, and brand awareness.
Digital Imaging
Inspiration, concept, research reference, photo retouch, key visual, storytelling, and visual manipulation.
AI Creative Production
AI visual production, prompt plan, storytelling, key visual, concept development, and creative exploration.
Logo Design
Logo creation for new brands and rebranding with research on key message and visual identity.
Packaging Design
Packaging for liquid, food, beverages, perfume, shampoo, and other products.
Merchandise Design
Apparel design, tote bag, cap, shirt, uniform, lanyard, and other brand merchandise needs.
Video Campaign Production
Video concept, direction, script writing, key message, key visual, video shoot, and music direction.
SketchUp 3D Layout
Floor plan, 3D layout SketchUp, interior design, and visual merchandising for store concept.
Photography
Photo direction, photoshoot, moodboard plan, photo retouch, and key visual.
How I Can Help
Creative Direction
Brand campaign concept, key message, key visual, moodboard, and campaign direction.
Social Media Content
Content design, caption, content planning, visual storytelling, and feed direction.
Graphic Design
Poster, campaign visual, social media design, logo, packaging, and merchandise.
Digital Marketing
Meta Ads material, ads content, campaign plan, SEO, SEM, and marketplace ads support.
Marketplace & Website
Marketplace appearance, product display, web content, copywriting, landing page and web store design.
AI Creative Production
AI visual concept, prompt planning, digital imaging, key visual, and storytelling visual.
My Workflow
Let's Work
Together
Looking for a creative partner to build stronger visual communication, campaign, content, and digital presence? Let's connect.